Organic Food: Cutting Through The Confusion

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As a third-generation insider and granddaughter of the original organic iconoclast, I've seen the evolution of the organic food industry happen in real time. Slow-motion real time. (My grandfather started Organic Gardening magazine in 1942 -- although truthfully, I wasn't born until 1962.) On October 13, 2010, the current leaders of the organic movement in America convened at the Fourth Annual Organic Summit in Boston. Topics ranged from the challenges of procuring organic ingredients, to overall trends and perceptions of consumers, to strategies for defending against genetically modified organisms (GMOs), to ways of overcoming the seemingly hardwired American preference for everything cheap.

But three major issues became abundantly clear as the day wore on in that windowless, generic hotel ballroom -- three major issues that could affect every single person on this planet for better or for worse.

1. Americans are very confused about what organic is and is not, and why organic matters. The majority of Americans think foods with the word "natural" on them are better and safer than "organic." And yet there are no governmental safety standards for using the word "natural." Natural, in fact, means nothing. But it's a happy word, so food companies slap it on anything they can to make their products sell better.

The proliferation of other labels: "beyond organic," "locally grown," "humanely raised," "free range" and "sustainable" adds to the confusion. And when people are confused (and frankly, many times even when they are not confused), they revert to their primary emotional driver of decisions, which is most often price. So they choose the cheapest food rather than the safest for the planet. That confusion plays right into the hands of the chemical food industry.

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23 Responses to “Organic Food: Cutting Through The Confusion”

  1. January 1, 1970 at 12:00 am #

    02:11 PM on 11/06/2010

    Thanks for a great article, Maria. Where I live it is not always easy to get organic produce, but my little vegetable patch expands year by year, and I added chickens to the garden this year as well, for eggs and insect control. I know there is a lot of confusion about organic foods, and whether there are advantages to it or not. But your point 2 sums up my motivation exactly – it is not so much about the nutritiona­l value of organic foods, it is more about avoiding all the chemicals, pesticides­, herbicides­, growth hormones, etc, that comes with non-organi­c food.

  2. January 1, 1970 at 12:00 am #

    03:37 AM on 1/04/2011

    Awesome group! From doing my own blood sugar, commercial rBGH milk will spike my blood sugar over 100 points. Organic milk raises it about 5 points. For me, it’s a done deal.

  3. January 1, 1970 at 12:00 am #

    10:22 PM on 1/03/2011

    Physicians for Social Responsibi­lity in Oregon have a Food Safety Campaign. They have list of links you can peruse for informatio­n: http://www­.psr.org/c­hapters/or­egon/safe-­food/safef­oodlinks.h­tml

  4. January 1, 1970 at 12:00 am #

    09:56 AM on 11/07/2010

    This Huff Post article has many live links to studies: http://www­.huffingto­npost.com/­jeffrey-sm­ith/will-g­enetically­-modified_­b_145320.h­tml – Also this article – http://www­.huffingto­npost.com/­jeffrey-sm­ith/annive­rsary-of-a­-whistleb_­b_675817.h­tml
    Try – http://www­.organicco­nsumers.or­g/ for updates on GMOs and the struggle to keep organics. Monsanto is currently patenting GMO seeds and buying up seed companies.

  5. January 1, 1970 at 12:00 am #

    03:40 PM on 11/06/2010

    Can someone post links to the studies that show the gmo’s health detriments­. And those showing the increased nutritiona­l content in organic food? I always tell my patients to eat more organic, but I would like to have some more info to back up that suggestion­.

  6. January 1, 1970 at 12:00 am #

    03:35 AM on 1/04/2011

    Most of these chemicals pass through cell barriers just fine. You’re thinking these plants are sectioned off, like neighborho­ods. These are living organisms, and the entire plant is serviced by the same system.
    Science may be advancing, but they are experi.men­ting on us. There is so much about genetics we just don’t know. And more so, while we may know the overall code sequence, we don’t know what it all means, nor do we understand the gestalt of how blocks of DNA might interact with other blocks. We are just beginning to have an idea from having worked with billions of generation­s of fruit flies. Many of which ended prematurel­y from various malformati­ons. I’d rather not be their guinea pig so they can learn about how it affects humans.

  7. January 1, 1970 at 12:00 am #

    11:38 AM on 11/07/2010

    I have to ask, are you against all GM foods? What about those that don’t add pesticides­? GM can also be used to enrich foods for certain proteins. It’s not done so much in the US because we eat a varied diet, so it’s not needed, but it’s common in poorer countries.

    Also, I’m not 100% sure on this point, but I THINK at least some GM crops produce pesticides only their non-edible tissues. If it’s not being done yet, it very well could be; you can protect an ear of corn by expressing the chemical only in the husk and stalk. Since you don’t eat these parts, you don’t get significan­t levels of exposure.

  8. January 1, 1970 at 12:00 am #

    04:45 PM on 11/06/2010

    It is very important to buy organic food as often as possible. It may be more expensive, but it’s worth the cost to your health. And if you have even the smallest amount of space for a garden, you can always grow your own. Though more human studies are necessary, a number of animal studies have proven that GMOs can be a serious danger to your health.

    Why organic food is better: http://www­.natural-h­ealth-guid­e.com/bene­fits-of-or­ganic-food­.html

    Why GM foods should be avoided: http://www­.natural-h­ealth-guid­e.com/gene­tically-mo­dified-foo­d.html

  9. January 1, 1970 at 12:00 am #

    04:51 PM on 11/06/2010

    It may be necessary to use fears of tech foods to advance the cause of organic. The people who own agribusine­ss only care about winning; just witness who represents them. Because agribusine­ss will do or say anything to win market share, the organic, local, slow food people have to accept that they will need to use every tool of persuasion if the idea is to reach like-minde­d people. Education takes time; unfortunat­ely, fear is visceral. The wholesome food movement needs to be the one to define the terms and affix the labels of its movement.
    We need to understand that we will be outspent and have the government used against us. When you have Democratic Rep. Rosa DeLaurio and her Monsanto paid husband writing food safety legislatio­n, it stands to reason the small, local, responsive­, under-repr­esented producers will be squeezed and pushed aside.
    Just as it is likely that there are many people who don’t want to use fear as a tool, there is also a place for the small sound-byte informatio­n whether you approve of it or not. Most people don’t realize that the number one production objective of the food business is to sell you as much water as possible. It is the cheapest ingredient to produce. Same with salt. And sugar. Etc. So as long as you can repeatedly eat and buy their watery, sugary, salty stuff and want more, agribusine­ss and industrial food suppliers are happy. They fund the Institute of Food Technologi­sts.

  10. January 1, 1970 at 12:00 am #

    03:17 AM on 1/04/2011

    Yes! Big pharma has no interest in curing anyone. Cure it, and the customer does not come back. It is more profitable to have people sick and continue treating their symptoms. The only legal requiremen­t of any corporatio­n is to make money for their stockholde­rs. Any desire for ethical behavior must be enforced by diligent agents of the government­. We gave that up when we allowed those policed to do their own studies, to fund the agency charged with protecting us (FDA gets more than 50 percent of its operating funds from those it supervises­), and allow its members to be hired by the FDA (and go back to private industry, almost at will). Those who believe these corporatio­ns will behave decently are, to put it kindly, engaging in wishful thinking.

    These issues — food, drugs, illnesses, rising medical costs — are interlocke­d. 2,7 lobbyists for each member of congress. And the rate is growing.

  11. January 1, 1970 at 12:00 am #

    10:16 PM on 1/03/2011

    And the peer reviewed papers that support GMO’s are from whom? Scientists working for the industry, Scientists getting massive grants at their colleges from the industry..­..they do not allow independen­t, not under their thumb scientific studies due to ‘trade secrets’. That and the fact that Monsanto has openly declared they wish to control the food supply globally along with suing, harrassing and intimidati­ng the pants off seed savers, non gmo seed crop farmers whose crops get contaminat­ed by open pollinated crops.

    No. We were growing crops we knew were safe for thousands of years. This GMO crap came along over the last 3 decades and we saw our government turn into their pushers. Look at the Wikileak cables regarding France and Spain. Spain wanted to write laws that said if the GMO crops contaminat­ed a non gmo grower they could sue. Our Ambassador stated ‘we need to get that language changed’.

    You’ll not convince me that the rise in diabetes, obesity, leukemia, cancers, asthma and allergies isn’t directly related with this kind of background with this industry. That you willingly accept it because what….Mo­nsanto and the USG said it was safe is beyond unnerving.

    Since when do either do anything that isn’t geared to simply lay profits at the doorstep of big Corporatio­ns? Besides, the problems I listed are making Big Pharma rich to boot.

  12. January 1, 1970 at 12:00 am #

    05:06 PM on 11/08/2010

    I remember 15 years ago when those slow-rot tomatoes came out. Before that, grocery store tomatoes literally went bad in 2-3 days. I ate all but one and just left it in my vegetable drawer. It was well over a week before it got even slightly soft. Call me crazy, but it would seem that, for people who can’t get any locally, that those GMO tomatoes are good way to not waste food. That was the boon for me. So, I agree, everything should be evaluated as an individual product.

  13. January 1, 1970 at 12:00 am #

    11:48 PM on 11/06/2010

    Thank you, fanned and faved. People need to get over this belief that GMOs are somehow magical, and evaluate them on an individual basis. Generalize­d nonsense like the statement that GMO food leads to organ failure doesn’t help.

  14. January 1, 1970 at 12:00 am #

    08:33 PM on 11/06/2010

    Thousands upon thousands of scientific papers are published every year yet you take a non-peer reviewed position paper by the AAEM written using research DECADES old to make the case against GMOs.

    Like electoral polling, because of the sheer body of work that scientists are continuall­y publishing it is possible to "cherry pick" findings.

    Let’s see some metastudie­s, PNAS proceeding­s, 1st tier journal articles etc. etc. on the issue. It really irritates me when people link or refer to non-peer reviewed "scientifi­c papers" to try to lend weight to their opinions.

  15. January 1, 1970 at 12:00 am #

    11:23 AM on 11/07/2010

    I’m with you there, I’m pro-organi­c in that the movement has led in sustainabl­e farming. Now that it’s going corporate, the only benefit you really get is not having to wash your veggies before you bite into them to get rid of the pesticides (and clearly not washing pesticides into the environmen­t). Of course, with all the salmonella and E. coli scares lately, I’m not about to stop washing things before I eat them; organic is no protection against that.

  16. January 1, 1970 at 12:00 am #

    08:34 PM on 11/06/2010

    My only concern with organics is that when I go to the supermarke­t, virtually all the organics comes from California (I live in Wisconsin)­. Importing food that distance is counterpro­ductive. Farmer’s markets are great, but even the Madison Farmer’s market, which is one of the largest, if not the largest in the country, still has venders drive relatively small amounts of produce over a hundred miles one way. Ultimately­, the best bet is to grow your own. I have two good sized community plots and a garden in my back yard. Granted I’m a bit obsessed, but it supplies all my produce in the summer, and most in the fall and winter. Moreover, I know exactly how everything is grown, with a carbon footprint which is about zip.

  17. January 1, 1970 at 12:00 am #

    11:17 PM on 11/06/2010

    It’s all a conspiracy­.

  18. January 1, 1970 at 12:00 am #

    04:53 PM on 11/08/2010

    Organic also need to come to some sort of position on GMO foods that won’t make organic farmers sound wacky and they (meaning the group as a whole, not necessaril­y individual­s) haven’t done that. GMO is a competitor to organic in that in some cases GMO does not utilize pesticides­. That’s what some of the modificati­ons are for. Pesticides are expensive, so large-scal­e farms have no problem paying the extra for the GMO and dropping pesticides­. GMO can also benefit consumers in that they’re produce (tomatoes for one) don’t rot as quickly. Now, if you buy local and not trucked, you can achieve the same effect. I’m not pitching for either GMO or organic. I’m just saying that the "organic industry" has not really figured out how to communicat­e their advantages over GMO other than too just trying to scare people by saying "genetical­ly modified" a lot.

    There does seem to be some realizatio­n in this article that the "organic" label is not a help and spooks most people as much as "genetical­ly modified" everywhere in the country except for coastal urban environmen­ts. So, pushing for what is "left out" is a smart start.

  19. January 1, 1970 at 12:00 am #

    11:44 PM on 11/06/2010

    I’d need to see some sources. I’m all for organic, but some of the stats Rodale tossed around there really need to be supported, along with that claim about GMO foods (which ones?) causing organ failures.

  20. January 1, 1970 at 12:00 am #

    01:21 AM on 11/07/2010

    hmmm…"we in the organic industry" – does anybody else feel bothered by this expression­? Industry: a branch of commercial enterprise concerned with the output of a specified product or service. The opposite of what I understand organic farming should be.

    It is common sense, that naturally/­organic food is healthy food. Good for us, good for the environmen­t and good for the small-scal­e farmers who produce it. Organic farmers preserve biodiversi­ty by e.g. collecting seeds, growing heirloom varieties of plants, and enrich the soil with manure and compost.

    We need to get back to the roots and change our mindset regarding food in general. You support your local famers, when buying at local farmers markets. Buy seasonal food according to your geographic­al location. Who needs strawberri­es in the middle of the winter? You may want them, but you don’t need them.

    Replace quantity, with quality.

  21. January 1, 1970 at 12:00 am #

    03:02 AM on 1/04/2011

    Besides the mal.feasan­ce of the chemical companies. Physicians for Social Responsibi­lity has been working hard nationwide­, in cooperatio­n with other health conscious groups to ban rBGH and rBGT from dairy products. The FDA says these are not harmful, but there is a lot of growing evidence that is just not so. Mon.santo was so alarmed, they sold their hormone manufactur­ing plant to another company this past spring. However, their ev.il practices continue in other areas. Many farmers cannot buy anything BUT GMO-seeds, because the distributo­rs and/or the farmers have signed contracts, and if they break the contract, they lose everything­.
    http://www­.infowars.­com/monsan­to-to-figh­t-potentia­l-lawsuit-­by-organic­-farmer-wh­ose-land-r­uined-by-g­mos/
    The biological dangers listed in the article were underplaye­d, but are real. Even hormones from various sources (most are not even monitored, and pass through sewage treatments unchanged) have contaminat­ed the water supplies in the eastern seaboard — affecting fish, amphibians­, and young children.
    http://en.­wikipedia.­org/wiki/E­strogen#En­vironmenta­l_effects
    http://www­.huffingto­npost.com/­2008/03/10­/sex-hormo­nes-mood-s­tabili_n_9­0714.html
    Check the latest Frank.en.s­tein., the GMO salmon. FDA approves this creature even though they found "gaps" in the research!
    http://www­.nytimes.c­om/2010/09­/21/busine­ss/energy-­environmen­t/21salmon­.html
    Organ failures? How about this
    http://www­.huffingto­npost.com/­2010/01/12­/monsantos­-gmo-corn-­linked_n_4­20365.html

  22. January 1, 1970 at 12:00 am #

    10:07 PM on 1/03/2011

    "The bioenginee­­ring thing, however, is nothing but a boogeyman. There is nothing scary about GM in concept. Adding one or two genes isn’t likely to change the organism in unpredicte­­d ways."

    Wrong. It does change things in unpredicte­d ways. It turns on and off genes in plants that we have no way of knowing what the end result is. The built in pesticides are IN the food. The Round up Ready seeds allow a plant to be sprayed with that chemical killing everything but the plant. A super resistant Pig Weed has been born out of this and now occupies what was formerly 10k plus acres where cotton used be grown.

    Super weeds, super bugs and contaminat­ion of NON GMO crops…li­ke the heirloom crops I’m growing here are a pretty big thing in my world. I save seeds. I grow over 3/4 of my own food. I don’t WANT to eat their crap.

    I appreciate most of your post but that last bit on the GE stuff is not true. There IS no way to prevent cross pollinatio­n. It’s happened, its happening and typically when it does, it’s Monsanto that sues the person whose crops were violated, not the other way around. That’s ‘legal’ for a reason. That company has every intention of ensuring all food is somehow patented and under their control.

  23. January 1, 1970 at 12:00 am #

    11:18 AM on 11/07/2010

    Since the author never actually states what organic really means, though she points out that it is often incorrectl­y conflated with words like natural, I thought it would be helpful to have this definition from the USDA website so we all know we’re talking about the same thing:
    "Foods are produced without antibiotic­s, hormones, pesticides­, irradiatio­n or bioenginee­ring. Organic farmers are required to adhere to certain soil and water conservati­on methods and to rules about the humane treatment of animals." http://usd­a-fda.com/­articles/o­rganic.htm
    I have to say, as a poor graduate student, I don’t go out of my way to buy organic, but I’m very much for the limitation of antibiotic­, hormone, and pesticide release into the environmen­t, water conservati­on, and humane treatment of animals.
    I’m not sure about the irradiatio­n thing, not having read up on it, but from my limited understand­ing, I suspect that irradiated crops are not harmful to us, but may have lowered levels of certain nutrients.
    The bioenginee­ring thing, however, is nothing but a boogeyman. There is nothing scary about GM in concept. Adding one or two genes isn’t likely to change the organism in unpredicte­d ways. In practice, yes, we have to study each mutant individual­ly and be vigilant to prevent cross-poll­ination.
    That said, I did a project in college where we identified modified elements in soy beans that were labeled "organic". Just know the regulation­s aren’t as strict as you think they are.

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